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Fashion victim: Quiz


Question 1: Fashion victims are victims because they are vulnerable to faddishness and ________, two of the widely recognized excesses of fashion, and consequently are at the mercy of society's prejudices or of the commercial interest of the fashion industry, or of both.

Question 2: The ownership and display of such products of quality is frequently ________ to suggest that the wearer will automatically embody a personal characteristic of quality by association.
AdvertisingMarketing managementMarketingBusiness marketing

Question 3: Designer ________ is sometimes associated with a higher quality of manufacture and a more expensive price.
BrandProduct placementAdvertisingBrand management

Question 4: Common examples of this types of branding are ________, Kelme, and other sports and leisurewear manufacturers.
AdidasE.ONMerck KGaAAllianz

Question 5: According to ________, "When a woman alters her look too much from season to season, she becomes a fashion victim."[2]

Question 6: Extreme examples of this type of branding are found among accessory manufacturers such as Versace, Gucci and ________, scent manufacturers such as Chanel and Guerlain and watch manufacturers such as Rolex and Bvlgari.
BurberryBPBT GroupSainsbury's


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